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Botanical Prints
ROLE
Research, Creative Direction, Illustration
SCOPE
August 2021 – June 2022
SOFTWARE
Procreate, Adobe Illustrator, Adobe Photoshop
A collection of California-inspired prints highlighting landscapes, botanicals, and national parks. Sold in stores and online by Buen Dia Design, San Luis Obispo's print shop and design agency.
The 10 months working on this project culminated in an art show and the first time licensing my illustrations.
I collaborated with Jonathan Ventura (Buen Dia's owner) and refined my process based on market trends and their customer base.
Buen Dia uses light and bright colors. We matched the color palette on my collection to fit seamlessly with their brand.
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